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Electricity flows through the copper strands inside the cables  used for wiring. If the copper is not conductor grade, the cables will  have less conductivity and greater resistance. Which means that much of the power flowing in from the mains to user outlets will be wasted. But it will be billed.

Some cables may initially cost less due to low grade material used. Low conductivity and high resistance of these cables increases risk of damage and current leakage and also contributes to increased power bills.

Use Pioneer Cables, manufactured by a company committed to excellence in product quality. Pioneer Cables are produced on a most modern plant using prime tests conductor grade 99.9% pure copper.Every single meter is subjected to stringent quality control and conforms to international standards. This is the reason why professionals prefer Pioneer Cables.

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